PW2 Web Blog

Integrating Media, Marketing, and Technology.

Regular features include S’M (Social Media) Tuesday, Thriv’Able Thursday, and S’Monday (Social Media) Tips.

 

Statistics: Popular Activities

Contributed by Rick DeVan on September 5, 2010 at 7:17 pm ET

Resource: Reading, Board Games Still Most Popular Summer Activities

Most adults (69%) said they read a book, 60% watched fireworks or 59% played games with friends or family members at some point during the summer.

Fifty-nine percent (59%) also had cookouts or barbecues.

The more things change…

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Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.

 

S’M Tuesday (II): Older Adults and Social Media

Contributed by Rick DeVan on August 31, 2010 at 7:00 am ET

Resource: Older Adults and Social Media

Social networking use among internet users ages 50 and older has nearly doubled — from 22% to 42% over the past year.

Half (47%) of internet users ages 50-64 and one-in-four (26%) users ages 65 and older now use social networking sites.

Is there still such a thing as a generation gap or have the Baby Boomers been filling it in over the past 30-40 years?

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Statistics: We Love TV

Contributed by Rick DeVan on August 20, 2010 at 7:05 am ET

Resource: America’s Love Affair with TV

Only in America could there be more TV sets than there are people to watch them.

TV is fundamentally a social activity, even if we watch alone. It is the equivalent of telling stories around a campfire. Story-telling is an essence of human nature.

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Statistics: Sign-Ins Across the Web

Contributed by Rick DeVan on at 7:00 am ET

Resource: Google Winning Sign-In War, But Facebook Close Behind.

…found that close to 40 percent of users prefer to sign in with a Google ID, while 24 percent chose to login with their Facebook profile. Yahoo came in third with 14 percent of sign-ins, while Twitter and Microsoft’s Windows Live were tied at 5 percent.

For social networking sites, Facebook is the preferred method with 53% of users, while MySpace has dropped to 7%. Remember, though, only a few short years ago MySpace was the next big thing.

Resource via Mashable.

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Statistics: DWT (Driving While Texting)

Contributed by Rick DeVan on August 16, 2010 at 7:05 am ET

Resource: 47% – Adults Driving Under the Influence of Text

Inexperienced teenage drivers are often seen as a danger on the road. But when it comes to being distracted by a popular teenage device — the cell phone — adults are just as guilty as the youngest drivers, if not more so

Please, folks, just step away from the phone.

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Filed under Life, Work, and Society, Safety, Statistics

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Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.

 

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