PW2 Web Blog

Integrating Media, Marketing, and Technology.

Regular features include S’M (Social Media) Tuesday, Thriv’Able Thursday, and S’Monday (Social Media) Tips.

 

Getting It: Perspectives

Contributed by Rick DeVan on September 7, 2010 at 5:07 pm ET

Resource: Open House: Are Fans Loyal, Opportunistic or Just Suckers for a Pretty Face?

The NYTimes.com sends both their art critic and Sunday magazine editor to cover the U.S. Open.

Wonderful.

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Filed under Getting It, Life, Work, and Society, Media

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Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.

 

Getting It: Gulf Shores and Orange Beach, Alabama

Contributed by Rick DeVan on June 15, 2010 at 1:16 am ET

Resource: The Beach Facts: Gulf Shores and Orange Beach, Alabama.

If you are a tourist community facing an ongoing public relations issue such as the oil spill, this is how to do it in our age of social media.

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Getting It: KFC

Contributed by Rick DeVan on May 21, 2010 at 7:00 am ET

Resource: KFC: The Secret Recipe for Social Business Success.

One of the reason’s KFC is “getting it” is that they still have the Colonel as a symbol and an influence. These days we may call it “old school”, but really it’s all just common sense.

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Getting It: Ken Burns and the 10th Inning

Contributed by Rick DeVan on May 7, 2010 at 6:18 pm ET

Resource: Ken Burns of PBS on Facebook. Via WRPM Guy on Twitter.

Resource: LANDMARK KEN BURNS SERIES “BASEBALL”
UP TO BAT IN FALL 2010 ON PBS —
New Episode: THE TENTH INNING
.

Yippee!

Set to air in Fall, 2010, “The 10th Inning” is a new episode in the “Baseball” series.

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Filed under Getting It, Life, Work, and Society, Sports

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Getting It: Green Major Leagues

Contributed by Rick DeVan on April 21, 2010 at 8:00 am ET

Resource: The NRDC Greening Advisor
The Commissioner’s Initiative on Sustainable Stadium Operations and Team Practices

I have often said that Baseball is a social institution with important social responsibilities. Just as Baseball took a leading role in the development of relations between the races in the United States, with the appearance of Jackie Robinson for the Brooklyn Dodgers in 1947, so must it turn its attention, efforts, and influence to other important social issues. One of those issues, which is inextricably linked to all aspects of our game, is care for the environment. Every club, regardless of its field surface, seeks to create a healthy and pleasant environment for its players and fans. This requires attention to a wide array of environmental issues, including clean air, clean water, fertilizers, pesticides, transportation, procurement policies, and the collection and disposal of waste materials generated by baseball activities.

Commissioner of Baseball, Allan H. (Bud) Selig

One more reason to love baseball.

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Filed under Business and Commerce, Getting It, Life, Work, and Society, Local Aware

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