PW2 Web Blog

Integrating Media, Marketing, and Technology.

Regular features include S’M (Social Media) Tuesday, Thriv’Able Thursday, and S’Monday (Social Media) Tips.

S’M Tuesday (IV) Gaga’s Alejandro Sans Products

Contributed by Rick DeVan on June 8, 2010 at 3:53 pm ET

Like some people watch the Super Bowl for the commercials, I watched the latest Gaga intently looking for the products. I found none. Is this a new leaf for Gaga or all part of her marketing game?

Filed under Business and Commerce, Marketing

Tags used: Lady Gaga —

Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.

Getting It: Lady Gaga and Beyonce

Contributed by Rick DeVan on March 12, 2010 at 6:07 pm ET

Probably NSFW. Possibly offensive.

So… how do Lady Gaga and Beyonce show up on a blog for smaller businesses?

Because Lady Gaga and Beyonce get it.

They understand the audience, the markets, and the demographics.

They understand their business.

Filed under Getting It, Marketing

Tags used: Beyonce, Lady Gaga —

Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.