PW2 Web Blog

Integrating Media, Marketing, and Technology.

Regular features include S’M (Social Media) Tuesday, Thriv’Able Thursday, and S’Monday (Social Media) Tips.

Thriv’Able Thursday (III): Opening Closed Societies

Contributed by Rick DeVan on March 25, 2010 at 5:02 am ET

Resource: U.S. Hopes Exports Will Help Open Closed Societies. Via NYTimes.com.

This is good, although I am concerned it may give impetus to a cyber-attack against the U.S.

Filed under Technology

Tags used: Internet, Society —

Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.

Thriv’Able Thursday (I): Save the Internet

Contributed by Rick DeVan on March 18, 2010 at 5:00 am ET

Resource: Save the Internet

The savetheinternet.com coalition is more than a million everyday people who have banded together with thousands of non-profit organizations, businesses and bloggers to protect Internet freedom.

The U.S. National Broadband Plan was revealed this week. Save the Internet takes issue with some of the plan.

Be sure to read Tim Karr’s post A Man. A Plan. A Problem. The Internet.

Filed under Life, Work, and Society, Technology, Thrivability

Tags used: Broadband, Internet, National Broadband Plan, Save The Internet —

Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.

Thriv’Able Thursday (II): The Internet as a Fundamental Right

Contributed by Rick DeVan on March 11, 2010 at 5:01 am ET

Resource: Most around the globe believe Web access is a ‘fundamental right’. Via LATimes.com

According to the BBC, which surveyed more than 27,000 adults, 79% of respondents said that they either strongly agree or agree that access to the Internet is a fundamental right for every person around the world.

Resource: The Internet in America: A YouTube Interview with the FCC. Via The Official Google Blog.

Access to the Internet has transformed almost every aspect of our economy and society. This is your chance to press the FCC on how the National Broadband Plan will work, and ask your questions about improving the Internet in America. We’re looking forward to seeing your questions and hearing what the Chairman has to say.

I believe it is entirely self-evident that access to information via the Internet is a fundamental right and equally self-evident that many people do not have it.

Filed under Life, Work, and Society, Technology, Thrivability

Tags used: FCC, Google, Internet —

Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.

Thriv’Able Thursday (I): Mixing Media

Contributed by Rick DeVan on March 4, 2010 at 5:00 am ET

Resource: Water-Cooler Effect: Internet Can Be TV’s Friend from NYTimes.com

Blogs and social Web sites like Facebook and Twitter enable an online water-cooler conversation, encouraging people to split their time between the computer screen and the big-screen TV.

Resource: The social Web is a source of news for many, study finds from LATimes.com

According to Pew, which surveyed more than 2,200 adults between December and January, 92% of Americans use multiple platforms to find their news. In fact, 46% say they go to four to six different media platforms, including TV, newspapers and the Web, to see what’s happening.

Often, our first exposure to a breaking news story is now the Trending Topics section of Twitter or a friend’s Facebook page or blog. Really, though, this is just a different form of delivery. How many times have you called a friend or family member, or been called, about a breaking new story?

It’s not new to use different information tools at once or over the course of a day or week. Television, radio, newspapers, and magazines provide different formats for receiving information depending on the circumstances. Our latest tools are just an extension of these.

Will the different methods of delivery co-exist or morph into each other? I think the answer may be “both”.

At the heart of it, though, is not the form of delivery but the quality of the content. In the Web business we hear “Content, content, content”. Maybe it should be “Quality, quality, quality”.

Filed under Life, Work, and Society, Social Media, Thrivability

Tags used: Facebook, Internet, Television, Twitter —

Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.

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