PW2 Web Blog

Statistics: 4% Checking In

Contributed by Rick DeVan on January 7, 2011 at 10:58 am ET

Resource: Just Checking In: 4% Share Location with Mobile Device via Pew Research.

In its first report on the use of “geosocial” or location-based services, the Pew Research Center’s Internet & American Life project finds that 4% of online adults use a service such as Foursquare or Gowalla that allows them to share their location with friends and to find others who are nearby. On any given day, 1% of internet users are using these services.

FYI. This is something to keep an eye on. Will location sharing grow?

Filed under Statistics

Tags used: FourSquare, Gowalla —

Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.

Statistics: 4% Share Location with Mobile Device

Contributed by Rick DeVan on November 4, 2010 at 5:30 pm ET

Resource: Just Checking In: 4% Share Location with Mobile Device via Pew Internet Research.

4% of online adults use a location-based service such as Foursquare or Gowalla that allows them to share their location with friends and to find others who are nearby.

I will admit, sometimes Foursquare does seem a bit lonely, but 4% is not an insignificant statistic. Ask any politician.

Are your customers using location sharing and, if not, will they soon?

Filed under Statistics

Tags used: FourSquare —

Comments and discussion are welcome on the PW2 Web Facebook Page up to four weeks after publication date.